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Sports Organizations Need to Be Vigilant to Protect IP on Social Media

Social media has become an integral part of sports, enhancing the fan experience and promoting player, team, and sponsor brands. Major platforms like Twitter, Facebook, and Instagram have created two-way channels for sports organizations and brands to interact with fans and each other.

This article discusses the challenges sports organizations face in protecting a brand's IP as a result of the interactive nature and technical infrastructure of social platforms. 

Click here to read the article on SportTechie's website.