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Loeb & Loeb is proud to announce that Melanie Howard, co-chair of the firm's Advanced Media & Technology department and chair of the Luxury Brands and Intellectual Property Protection practices, honored in The Hollywood Reporter’s “Top Lawyers, Managers, Agents for Creators” list (formerly known as “Power Lawyers: Creators”) for 2026. Now in its second year, the annual list recognizes the leading lawyers, managers and agents whose strategic counsel helps creators build, protect and grow businesses spanning entertainment, media, consumer products and the broader creator economy.
In an accompanying profile, Melanie is lauded for advising prominent creators on endorsement, branding and other complex commercial matters. The profile spotlighted her counsel to Patrick and Brittany Mahomes on strategic endorsement and promotional opportunities, as well as her representation of notable sports and creator talent, including Chicago Bears quarterback Caleb Williams, gaming personality Andre Rebelo and creator Karl Jacobs. In the consumer brands sphere, THR also highlighted her representation of Gap in connection with its high-profile collaboration with Hailey Bieber.
To read the full profile, please visit The Hollywood Reporter's website.
In an accompanying profile, Melanie is lauded for advising prominent creators on endorsement, branding and other complex commercial matters. The profile spotlighted her counsel to Patrick and Brittany Mahomes on strategic endorsement and promotional opportunities, as well as her representation of notable sports and creator talent, including Chicago Bears quarterback Caleb Williams, gaming personality Andre Rebelo and creator Karl Jacobs. In the consumer brands sphere, THR also highlighted her representation of Gap in connection with its high-profile collaboration with Hailey Bieber.
To read the full profile, please visit The Hollywood Reporter's website.
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Chair, Luxury Brands; Co-Chair, Advanced Media and Technology; Chair, Intellectual Property Protection