Loeb Represents JPalmer Collective in $7 Million Line of Credit to Cerebelly

Loeb & Loeb represented JPalmer Collective (JPC), an asset-based lending company committed to funding high-growth, women-led companies in the natural and wellness products industries, in its $7 million line of credit to Cerebelly, a leading producer of organic, nutrient-rich baby food purees. The financing will empower Cerebelly to invest in inventory, innovation and operations, accelerating its long-term growth plan.

JPC is a customized asset-based lending solutions provider founded in 2023 by Jennifer Palmer, commercial finance veteran, former president of SFNet and an advocate for improving women's access to financing. Created to fund high-growth companies that do not fit the traditional lender's criteria, the company provides white-glove service with a consultative approach to women-led companies, high growth consumer brands and companies focused on conscious consumers, sustainability and inclusivity so they can achieve sustainable growth.

The Loeb team was led by Finance partner Miriam Cohen and included partner Scott Giordano and paralegal Loukia Harris.