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AI Business: Firms Discuss Case Trackers and Focus Groups

Melanie Howard, chair of Loeb’s Intellectual Property Protection and Luxury Brands practices and deputy chair of the Advanced Media and Technology department, served as a panelist during the “Shaping the Future of Your Intellectual Property Practice with AI” discussion at INTA’s “The Business of AI” conference on March 20, 2024, which was recapped in an article published by Managing IP.

Melanie talked about developing an AI governance plan at Loeb, adding that it’s vital for everyone to have an AI policy, even if it simply means not allowing use.
“If you don’t say what your policy is, the likelihood is that people will use the tools and then they’re not being guided by the risks that your company is willing to take,” she said.

To read the full article, please visit Managing IP’s website (subscription may be required).