Loeb & Loeb LLP is proud to sponsor the Promotion Marketing Association's Digital Marketing Summit, which will feature Loeb partner Kenneth Florin as a panelist.
From the PMA website:In one day you learn:
- How to Integrate Digital
- Who is Doing it Right
- What Are They Doing & Why
- The Metrics to Measure Results
Who Should Attend:
- Brand Marketers
- Retailers & E-Tailers
- Promotion Marketers Involved In Digital Marketing
- Integrated Marketers
- Ad Agency Executives
- Suppliers to the Digital Marketing Industry
Agenda Highlight
2:15 – 3:00 PM - Unprotected in the Safe Harbor? Legal Issues in the Digital World – what you need to know now - Featuring Loeb partner Kenneth Florin
Top legal experts speak about the explosion of legal risks in user-generated content, social networking and blogging. Learn what you must know about the Digital Millennium Copyright Act; when your immunity under the Communications Decency Act may disappear; the risks of communications with minors on social network sites and other highly volatile issues.