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Loeb & Loeb Joins the Sports & Fitness Industry Association

Loeb & Loeb LLP is pleased to announce it has joined the Sports & Fitness Industry Association (SFIA), a trade association of leading industry sports and fitness brands, suppliers, retailers and partners.

“We do a lot of work with brands in the retail space and in the sports industry generally. So, I think we bring a high degree of knowledge of the law and business environment to clients and SFIA member companies who operate at the intersection of sports and fitness. Because of our business and legal depth, I think we’re able to add value beyond just knowing the legal aspects of a transaction,” said partner and co-chair of the firm’s Sports Practice Brian Socolow.

SFIA’s purpose is to support its member companies and promote a healthy environment for the sporting goods industry by providing access to thought leadership, industry & public affairs, research and member services. SFIA enhances industry vitality and fosters sports, fitness and active lifestyle participation.

Click here to read SFIA’s New Member Spotlight featuring Brian.