Loeb & Loeb LLP is proud to be a sponsor of the 34th Annual PMA Marketing Law Conference: Converging Platforms & Diverging Laws, where partners Kenneth R. Florin and James D. Taylor will participate on panels, and senior counsel Melanie J. Howard will lead a spotlight session on ICANN and the new generic Top-Level Domain (gTLD) names.
From the conference website:
The 34th Annual PMA Marketing Law Conference features the nation's leading executive and legal speakers from the Marketing and Advertising Law Bar, major brands and prominent regulators. As always, the program includes lots of topics with special attention to the practical ways of doing business to maximize client benefits.
Conference highlights include: social media policies, developing apps for platforms and legal challenges, mobile marketing (including apps, privacy, current issues) branded entertainment /rights issues, endorsements/talent/union contracts/Gamification/on-line behavioral/advertising, US and Global privacy concerns, sweepstakes, contests, gift cards, coupons and all forms of incentive marketing, advanced I.P. issues and a host of other subjects.
From the conference website:
The 34th Annual PMA Marketing Law Conference features the nation's leading executive and legal speakers from the Marketing and Advertising Law Bar, major brands and prominent regulators. As always, the program includes lots of topics with special attention to the practical ways of doing business to maximize client benefits.
Conference highlights include: social media policies, developing apps for platforms and legal challenges, mobile marketing (including apps, privacy, current issues) branded entertainment /rights issues, endorsements/talent/union contracts/Gamification/on-line behavioral/advertising, US and Global privacy concerns, sweepstakes, contests, gift cards, coupons and all forms of incentive marketing, advanced I.P. issues and a host of other subjects.
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(he/him)Chair, Advanced Media and Technology; Co-Chair, Loeb & Loeb Diversity Committee -
Chair, Intellectual Property Protection; Chair, Luxury Brands; Deputy Chair, Advanced Media and Technology