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36th Annual BAA Marketing Law Conference

Loeb & Loeb LLP is proud to be a sponsor of the 36th Annual BAA Marketing Law conference, where partner Kenneth R. Florin will be speaking on "Special Delivery: Utilizing Privacy by Design to Optimize Data Collection - Use, Targeting and Re-Targeting"and partner Tom Jirgal will participate on a panel titled "Advertising Review of The Year: The Key Legal/Business Developments". Additionally, partner Jim Taylor will speak on a panel titled, "CFPB Enforcement and How It Will Affect You".

From the conference website:

Social media policies, developing apps for platforms and legal challenges, Native Advertising, Big Data and targeted Advertising mobile marketing (including apps, privacy, current issues) branded entertainment /rights issues, COPPA, endorsements/union contracts /Gamification/on-line behavioral/advertising, US and Global privacy concerns, sweepstakes, contests, gift cards, coupons and all forms of incentive marketing, advanced I.P. issues and a host of other subjects.
Hear from 120 of the nation's leading executive and legal speakers from the Marketing and Advertising Privacy Social Media and IP bars Law Bars and from major brands and prominent federal and state regulators.
As always, the program includes lots of topics with special attention to the practical ways of doing business to maximize client benefits. Takeaways include a 1,600 page conference bound reference book/USB drive and a separate Electronic Version/Laws and Forms Guide.

For more information, including how to register, please visit the conference website.