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Loeb & Loeb represented Rocketship, an AI–powered music technology platform, in connection with its public beta launch as the music industry’s first AI platform designed to identify a song’s potential audience prior to release, providing independent artists and rights holders with data‑driven insights traditionally reserved for major labels.
The platform analyzes audio, lyrical and contextual elements across more than 80 parameters, benchmarking them against a dataset of over 250,000 songs to generate detailed audience profiles and tailored marketing strategies.
Loeb advised Rocketship on all aspects of the platform’s development and launch, including strategic business and entertainment counseling, intellectual property and data rights matters, artificial intelligence and technology considerations, and related regulatory and commercialization issues.
Rocketship aims to address the challenges of music discovery in an increasingly saturated market by equipping artists, labels and publishers with predictive analytics and end‑to‑end campaign planning tools. The platform launches with a patent‑pending process designed to enable legally compliant AI training on decades of commercially released music.
The Loeb team was led by Derek Crownover, vice chair of the firm’s Music industry group and Nashville co-office administrative partner, and Entertainment associate Willie Jones.
For more information, please see Rocketship’s press release.
The platform analyzes audio, lyrical and contextual elements across more than 80 parameters, benchmarking them against a dataset of over 250,000 songs to generate detailed audience profiles and tailored marketing strategies.
Loeb advised Rocketship on all aspects of the platform’s development and launch, including strategic business and entertainment counseling, intellectual property and data rights matters, artificial intelligence and technology considerations, and related regulatory and commercialization issues.
Rocketship aims to address the challenges of music discovery in an increasingly saturated market by equipping artists, labels and publishers with predictive analytics and end‑to‑end campaign planning tools. The platform launches with a patent‑pending process designed to enable legally compliant AI training on decades of commercially released music.
The Loeb team was led by Derek Crownover, vice chair of the firm’s Music industry group and Nashville co-office administrative partner, and Entertainment associate Willie Jones.
For more information, please see Rocketship’s press release.
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Vice Chair, Music Industry -
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