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Loeb & Loeb represented Horizon Media Holdings, the largest independent media agency in the U.S. and globally, in the formation of Horizon Global, a new global agency network created through a commercial joint venture with Havas, a French multinational advertising and public relations company.
Headquartered in New York and operating across more than 100 countries, Horizon Global harnesses Horizon Media and Havas Media Network’s combined strengths to deliver a bold breakthrough agency network alternative.
Horizon Global will focus on U.S.-centric global client opportunities and unite Horizon’s Blu platform and Havas’ Converged.AI platform to form a seamless, AI-native experience—BluConverged. The BluConverged platform unlocks smarter insights, faster outcomes and true transparency for global clients.
The Loeb team included Lloyd Rothenberg, co-chair of the firm’s Capital Markets & Corporate department, and Corporate partner Megan Stombock.
For more information, please see Havas’ press release.
Headquartered in New York and operating across more than 100 countries, Horizon Global harnesses Horizon Media and Havas Media Network’s combined strengths to deliver a bold breakthrough agency network alternative.
Horizon Global will focus on U.S.-centric global client opportunities and unite Horizon’s Blu platform and Havas’ Converged.AI platform to form a seamless, AI-native experience—BluConverged. The BluConverged platform unlocks smarter insights, faster outcomes and true transparency for global clients.
The Loeb team included Lloyd Rothenberg, co-chair of the firm’s Capital Markets & Corporate department, and Corporate partner Megan Stombock.
For more information, please see Havas’ press release.
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Co-Chair, Capital Markets & Corporate
