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PMA.LA (formerly StarPower)

Loeb & Loeb LLP is proud to sponsor PMA.LA.

Produced by the Entertainment Council of the Promotion Marketing Association, PMA.LA reinvents the long-running STARPOWER event. PMA.LA is presented in a totally new format offering an incredible value, with tickets to the entire event available for under $200!

  • Executives from global brands discussing their marketing partnership with a studio tentpole film property
  • SCHMOOZE-A-RAMA, the industry's top networking party
  • An exciting live and silent charity auction featuring entertainment related items

This year’s PMA.LA host studio is Paramount Pictures. The highlighted film property is Transformers, which opens nationwide on July 4, 2007.

Please visit the PMA web site for registration information.