Masters Becomes Pro with Trips to Trademark Office

Loeb & Loeb LLP is noted and Douglas N. Masters is profiled on his work filing trademarks for prominent athletes, from Washington Redskins quarterback Robert Griffin III to Muhammad Ali. In addition, Scott Zolke and Nerissa Coyle McGinn are quoted on the process of trademarking nicknames, slogans and logos and their importance in building personal brands for athletes.